About Us


The Ariya collection was developed by G.McKenzie & Co in early 2015. We wanted to create a beautiful collection with delicate, on-trend pieces that would be easy to wear everyday. 

With a range of jewellery brands including Virtue London, White Ice and G.McKenzie's wholesale range, we have been established in the industry for over 25 years. We wanted to do something a little bit different from our other collections, a brand that would be about beautiful designs at affordable prices, and so Ariya was born.

Based in Finchley, London, Ariya have stockists throughout the UK and ship directly to customers from our head offices. We have been trading in the jewellery industry in the UK, across Europe and the rest of the world for over 25 years and are members of the British Jewellery Association.

We hand pick the Ariya collection to bring you the very best in affordable, fashionable jewellery and regularly update our collection so our designs and pieces are kept fresh and on-trend. If you would like to keep up to date with Ariya simply sign up to our mailing list and be the first to know about new collections, news and information.